Canalys is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Home Meet us Toby Zhu
Toby Zhu

Toby Zhu

SENIOR ANALYST
Toby Zhu is a Senior Analyst based in Canalys' Shanghai office, researching on the global mobility market with a specific focus on smartphones and supply chain dynamics. He contributes to Canalys primary research, forecasting, and report deliverables. Toby also delivers smartphone market insights and technology trends to help clients draw up strategies. Prior to joining Canalys, Toby worked in product marketing in the telecommunication and semiconductor groups. Toby has a deep understanding of the smartphone supply chain and telecom  industry. Toby graduated from Fudan University with a bachelor’s degree and a master’s degree in electrical engineering and physical electronics respectively. He speaks Mandarin and English.

Latest blogs and PR by Toby Zhu

Huawei joins the GenAI smartphone market

Generative AI-capable smartphones are emerging as the new growth engine for the smartphone industry. The maturation of GenAI and its expanding applications are poised to disrupt the competitive smartphone market. Huawei is focusing on aspects such as operating systems, large language models and ecosystem product capabilities and combining these with its full-stack AI solutions to build differentiated advantages.

user

An important lesson learned from the smartphone market in 2023

Canalys forecasts a 4% expansion in the global smartphone market in 2024, driven primarily by emerging market economies and renewed consumer spending. This growth is further bolstered by a revival in market conditions.

user

2022年缺芯将如何影响智能手机市场？

过去的一年，智能机行业遭受了严峻的缺芯的考验。新冠疫情常态化的背景下，全球大多数市场的反弹却受限于芯片供应问题。4G SoC供应的紧张直接影响了全球大盘及主要厂商的出货。 

user

Samsung leads global smartphone market in Q3 2024 as total shipments jump 5% to 310 million

vivo retains top spot as Mainland China's smartphone market grows 4% in Q3 2024

The global smartphone market surged 12% in Q2, with all regions rebounding strongly 

Local vendors dominate top five for first time, as Mainland China smartphone market grows 10% in Q2 2024 

Mainland China smartphone market picks up in Q1 2024, Huawei soars to regain lead 

Global smartphone market declined just 4% in 2023 amid signs of stabilization

Global smartphone market grows 8% in Q4, with Apple the year’s top vendor for the first time 

Canalys forecasts: Smartphone market to recover with easing decline at 5% in 2023 

A close race ahead in Mainland China smartphone market after 5% shipment decline in Q3 2023 

Global smartphone market declines 1% in Q3 2023 as major players on path to recovery 

A 5% drop sees Mainland China’s smartphone shipment decline easing in Q2 2023 

Recovery in sight after global smartphone market declined by 11% in Q2 2023

Mainland China’s smartphone market shrunk by 11% post-reopening 

Global smartphone market shows signs of stability with a 13% decline in Q1 2023

Mainland China’s smartphone market declined 11% in Q3 2022 despite strong iPhone momentum 

2022年第三季度，苹果增长难阻中国大陆智能手机市场下跌11%

Poor demand caused a 9% decline in the global smartphone market

Global smartphone shipments down 9% in Q2 2022 as demand falls 

HONOR and Apple grow strongly in China’s smartphone market in Q2 2022

Global smartphone shipments fall 9% in Q2 2022 as economic headwinds blow 

HONOR takes the crown in China after smartphone market correction in Q1 2022

Global smartphone market shrinks 11% in Q1 2022 as regional headwinds bite

Foldable smartphone shipments to exceed 30 million in 2024

Canalys: Apple grows 40% to take the crown in China smartphone market in Q4 2021