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The Middle East (excluding Turkey) is currently experiencing significant economic reform, with a focus on reducing oil dependence and embracing high-growth industries to strengthen economies, enhance labor forces, and attract private investment. This digital transformation and rapid behavioral development in the region have a profound impact on the smartphone market.
Canalys research reveals that the Middle East (excluding Turkey) shipped 8.8 million smartphones, experiencing a 3.5% annual decline in Q1 2023. Though the Q1 decline ended the region’s nine-month growth streak, the Middle East was the best-performing sub-region. The Canalys mobility special report delves into the top trends influencing the smartphone market in the Middle East, particularly the Gulf Cooperation Council (GCC) countries, in 2023-2024
The report highlights
What's in the report?
Our special report sheds light on the dynamic changes occurring in the smartphone market within the Middle East, focusing on the GCC countries. The report delves into key trends shaping the landscape, including economic diversification efforts, channel relationships, the rising popularity of refurbished devices, and the emergence of new drivers and players. It provides actionable insights and opportunities for vendors and industry players aiming to capitalize on the region's potential.