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30 June 2023
Canalys Forum North America 2023: shaping the future of channel events
The inaugural Canalys Forum North America will take place in Palm Springs in November 2023, bringing together senior decision-makers from top tech companies, distributors and channel partners. The event will offer a unique opportunity for networking, discussing challenges and shaping the future of the channel against a backdrop of macroeconomic issues that are creating obstacles and generating pessimism among partners.
The Canalys Forum North America is ready to make waves in Palm Springs in November 2023. After 16 years of hosting successful Canalys Forum events in EMEA, APAC and Latin America, the conferences have established a reputation for delivering engaging content from the top channels analysts in the world, combined with unmatched networking and collaboration opportunities. The Canalys Forum is a new event concept in North America designed to celebrate the success of partners and raise the profile and prestige of the channel.
Our recently published North American channels client research, as part of the global Canalys Partner Pulse survey, sheds light on the challenges faced by channel partners in this market. This invaluable data forms the foundation for in-depth discussions and insights by Canalys analysts at the upcoming Canalys Forum North America. The survey findings reveal that macroeconomic issues that are affecting the region are creating obstacles for businesses in the region, leading to pessimism among partners about the outlook for 2023. Among the 209 North American respondents (out of 554 worldwide), 40% of partners do not expect revenue growth in 2023.
Against the backdrop of these cautionary and challenging times, the Canalys Forums will ensure that attendees take away a clear view of market directions, how to navigate the challenges with their vendor partners, and where opportunities for future growth lie.
Unique to the inaugural Canalys Forum North America is the focus on uniting the most senior decision-makers from the vendor, distributor and channel partner communities to address these challenges and shape the future of the channel. We are thrilled to announce these initial supporters, with more to come soon: Dell Technologies, HPE, Lenovo, IBM, Trend Micro, HP Inc, SonicWall, Trellix, Cisco, APC Schneider Electric, eSentire, StarTech.com, 360insights, iasset.com, Zift Solutions, Zinfi, Adistec, Arrow, Exclusive Networks, Licencias OnLine and TD SYNNEX.
This event revolutionizes the channels event landscape, offering a curated experience that delves deep into critical topics, fosters valuable business connections and actively involves attendees in shaping the channel’s future. Alongside access to independent content, Canalys sets itself apart by providing attendees with a unique event experience:
- Access to senior decision-makers: with a focus on networking and business partnerships, the event is attended by VP-level and above professionals, including C-level executives and regional leaders from top tech companies and channel partners. Unlike other industry events, Canalys Forums’ unique advantage lies in providing a centralized location where you can interact with everyone, eliminating the need for extensive travel to build these critical business relationships.
- Unparalleled networking opportunities: the Canalys Forum North America creates an environment conducive to networking and maximizing business interactions. Our independent events put the channel partner experience at the center of the conversation and prioritize attendee support, networking and fostering business partnerships. While onsite, attendees will have many opportunities to hold one-to-one meetings and attend networking parties and cocktail hours.
- Luxury destination and accommodation: nestled in the Coachella Valley of Southern California lies Palm Springs, a desert oasis with year-round sunshine and a laid-back atmosphere. It’s the perfect destination for the inaugural Canalys Forum North America, offering opportunities to enjoy the outdoors, indulge in diverse culinary experiences and soak up the sun. What sets Canalys Forums apart is the carefully selected five-star destinations for each event, and this year, it’s taking place at the JW Marriott Desert Springs Resort and Spa.
For more information on vendor sponsorship or distributor partnerships, or to receive a full copy of our North American channel survey analysis, please contact:
APAC: Gemma Edwards: gemma_edwards@canalys.com
EMEA: Eleanor Martin: eleanor_martin@canalys.com
North America: Anna Blaney: anna_blaney@canalys.com
EMEA: 3 – 5 October | NORTH AMERICA: 13 – 15 November | APAC: 5 – 7 December 2023
