Emma Xu


Emma works as an Analyst in Canalys’ Shanghai office. With the PC market as her main focus, she contributes to Canalys primary research, data tracking, forecasting and generating market insights. She covers Greater China and East Asian countries.

Prior to joining Canalys, Emma gained four years’ experience in market research and product analysis working at a renewable energy company. She regularly presented to internal stakeholders and the supply chain senior management team.

Emma graduated with an MSc in Business Analysis and Consulting from the University of Strathclyde. As part of her education, she studied probability and statistics, strategical analysis and financial management.